Maximize Your HVAC Profits

Expert consulting for smarter HVAC sales strategies.

Profit Optimization

Enhance sales with precise profit calculations.

Smart HVAC Solutions

person holding pencil near laptop computer
person holding pencil near laptop computer
a remote control sitting on top of a table
a remote control sitting on top of a table

Tailored strategies for maximum ROI.

Consulting Services
Smart Solutions

About Customer Choice Consulting

With over 40 years of HVAC expertise, we empower contractors to maximize profits through smarter sales strategies and accurate cost calculations.

unknown person using laptop
unknown person using laptop

Our Expertise

Albert Ciuffreda is the founder of Customer Choice, an HVAC consulting firm specializing in residential HVAC consulting, helping HVAC contractors and HVAC business owners achieve higher profits and greater return on investment (ROI) with tailored smart HVAC sales solutions.

Mr. Ciuffreda has 40+ years industry experience and has been featured numerous times in ACHR News, the leading publication for Air Conditioning Heating & Refrigeration professionals. He was previously a consultant with ICF Consultants and project manager on the EPA/DOE Energy Star Residential Heating and Cooling Program.

HVAC Consulting Services

Expert HVAC consulting to boost your profits and optimize sales strategies.

When an HVAC contractor fails, it’s typically in their biggest sales year because they target the wrong sales & don't calculate their overhead & profits accurately, often selling themselves short.

Sales Strategy Consulting

Enhance your sales approach for maximum profitability in HVAC contracts.

Profit Calculation Assistance

Accurate overhead and profit calculations tailored for HVAC professionals.

Smart HVAC Solutions

Implement and leverage our Better/Best solutions for smarter, more profitable HVAC sales.

With 40+ years experience in HVAC specializing in Sales & Economics, Customer Choice Consulting can change that.

Join Our HVAC Insights

Get expert tips for smarter HVAC sales.

woman wearing yellow long-sleeved dress under white clouds and blue sky during daytime

Customer Choice Consulting transformed our sales approach, leading to significant profit increases.

John D.

A rooftop view of a cityscape with various buildings silhouetted against the backdrop of a sunset. The sky transitions from blue to orange, casting a warm glow over the scene. Rooftop HVAC units and pipes are visible in the foreground.
A rooftop view of a cityscape with various buildings silhouetted against the backdrop of a sunset. The sky transitions from blue to orange, casting a warm glow over the scene. Rooftop HVAC units and pipes are visible in the foreground.

Their expertise in HVAC economics helped us maximize our ROI on every project.

Sarah L.

Three air conditioning units mounted on the exterior wall of a building, with a closed vent in the center. The wall is a warm, peach color and the units have a beige finish. A black cable runs vertically along the left side of the image.
Three air conditioning units mounted on the exterior wall of a building, with a closed vent in the center. The wall is a warm, peach color and the units have a beige finish. A black cable runs vertically along the left side of the image.
★★★★★
★★★★★